Competitor Marketing Audit
We Reveal the Marketing Strategy
Behind Your Competitor’s Success
We reverse-engineer their entire funnel and give you the slide deck and a 30-minute strategic overview.
What We Uncover:
Only 5 slots per month.
Don’t Start Spending Until You’ve
Benchmarked Your Competitors
Every campaign your competitor runs is a lesson. Our job is to surface that evidence so you can make better marketing decisions.
Don’t Waste Budget
Avoid paying to repeat mistakes the market has already exposed.
Go to Market Faster
Avoid costly dead ends and launch stronger campaigns sooner.
Reduce Guesswork
Make decisions using available market evidence.
Research before you spend. Lead with insight, not guesswork.
Discover How Your Competitors Acquire Customers
We map the customer journey from the channels your competitors use, to the
messages, offers and funnels designed to turn attention into conversion.
Attract
Channels & Audiences
Where they appear, who they target and where they invest.
Persuade
Messaging & Offers
The hooks, pain points and propositions they repeatedly lead with.
Convert
Funnels & Journeys
How they move prospects from first interaction towards conversion.
Most People See Marketing Assets
We Reveal Customer Acquisition Strategy
Individually, ads, landing pages and content reveal very little in isolation.
When connected, they reveal how your competitors are winning customers.
What Most People See
Ads & Social Posts
Landing Pages
Media Investment
Priority Offers
Customer Journey
What
Reveal
Target buyers, pain points, hooks and offers.
How interest becomes intent, leads and enquiries.
Which channels, audiences and campaigns they prioritise.
What they are pushing hardest and how they position it.
How they capture signals, nurture demand and convert.
SaaS Brands We’ve Helped
Our competitor audit really set the stage for our marketing strategy.
It clearly demonstrated potential opportunities, and steered us well away from guesswork.
What our Audit Revealed for KPSOL
KPSOL was preparing a new campaign in a market dominated by a heavily funded competitor, and asked for our help with a competitor audit.
What We Found
More than 80 live LinkedIn ads.
Estimated spend of £30k–£50k per month
Aggressive positioning aimed at a tightly defined audience
What We Did Instead
Trying to compete on ad spend would have been a losing strategy.
Our audit revealed a less crowded route to market, allowing KPSOL to combine layers of retargeting ads and email sequencing with highly targeted outreach, spending less than £5k per month.
We didn’t need to outspend the competitor. We outmaneuvered them.
The goal isn’t to copy your competitors.
It’s to improve on the lessons they’ve already spent time and money to learn.
What Your Audit Delivers
The slide deck and recommendations are yours to keep.
30-Minute 1-to-1 Walkthrough
A live review of the findings, commercial implications and recommended next moves.
Competitor Audit Slide Deck
A bespoke presentation mapping competitor messaging, audiences, channels, offers, estimated spend and funnel journeys.
Your Marketing Gap Analysis
Your current activity overlaid against competitor activity to expose gaps, weak points and short-term opportunities.
3 Immediate Actions
Three clear priorities your team can begin implementing straight away.
How the Audit Works
The full deck and recommendations are yours to keep.
1
Apply
Tell us about your business and the competitor you want reviewed.
2
We Research
We manually analyse their marketing activity and build your intelligence report.
3
Strategy Walkthrough
We present the findings live and hand you the complete audit deck.
Note: Applications are only accepted where there is enough visible competitor
activity to produce meaningful insight.
1-2-1 Walkthrough From Our Founder
Ben Hilton, Chartered Director & Chartered Marketer
Your findings are presented personally by Ben Hilton, with 30 years’ experience across blue-chip, start-up and growth businesses.
You get a live explanation of what your competitors are doing, why they are doing it, where they are likely investing, and how to strengthen your own strategy.
Every recommendation is grounded in visible market evidence, not assumptions, opinion or generic marketing frameworks.
Apply for a Competitor Marketing Audit
What Happens Next
Personally Delivered By Ben Hilton
Chartered Director • Chartered Marketer
30 years building acquisition strategies for blue-chip organisations and high-growth businesses.