B2B Email Marketing.
Lead Generation at Scale

Over 68% of businesses struggle with lead generation, missing out on high value customers. Get ahead of your competitors by letting us do the heavy lifting.

Highly Targeted Prospects
Personalised Messages
Multi-Email Sequencing
Regular Flow of Qualified Leads

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Our B2B Email Marketing Service

Our B2B email marketing outreach provides a flexible and dynamic suite of options for businesses looking for growth at scale. We work with you to identify your ideal prospect profile, so that we can build a prospect database full of qualified and verified contacts. Our mix of nurturing techniques warm prospects, and build trust, using personalised messages to prompt engagement. The result…a predictable and steady flow of qualified leads who are ready to talk business.  

1. Target Prospects and Verify Data

We use firmographic, psychographic, and technographic data criteria.

2. Maximise Delivery and Open Rate

Our in-house system warms email accounts and avoids spam detection.

3. Personalised Outreach

Every message will resonate with your target, resulting in higher response rates.

4. A Regular Flow of Warm Leads

Enjoy a predictable flow of new leads in your inbox or calendar.

B2B Email Marketing Add-Ons

Our standard Email Outreach Service is structured to be affordable and highly effective.

You can choose to take several options to level up, by incorporating targeted Ads, LinkedIn engagement, custom Landing Pages or custom Lead Magnets, Webinars, or Videos to your standard outreach campaign.

+ LinkedIn

If you want the maximum exposure, and the highest possible success rate, we suggest adding LinkedIn into your Outreach campaign. Not every CEO or Managing Director will open emails from unknown sources. LinkedIn messages have an open rate of over 60%, ideal for prospects who are actively using the platform.

+ Targeted Ads

Using Targeted Ads as part of your nurturing phase will significantly improve your conversion rate, and accelerate prospects along your sales process. Ads will also generate Leads in their own right, often before we even start the Outreach process. We can incorporate LinkedIn Ads, Google Display Ads, or Social media Ads.

+ Lead Magnets

Campaigns that incorporate lead magnets often see higher conversion rates. We produce industry reports, white papers, or free demos to help build trust.

+ Webinar or Video

A video or webinar explaining your services and introducing you, as a personality can 10x conversion. Making them the ideal asset to improve your sales funnel.

+ Landing Page

We build custom-branded landing pages that captivate and convert. During outreach prospects often want to know more about you before they engage. A landing Page built specifically for an outreach campaign can prove priceless in assisting conversion.

+ Funnel Automation

For complex processes, we can build automations to trigger events from email sequences, and SMS messages, to qualifying leads and appointment settings.

Our Email Outreach Process

If you want to focus on running your business and take a hands-off approach, we offer a “Done For You” service. Our team of Lead Generation experts can take care of everything, regularly monitoring, improving and optimising your campaign.

Initial Consultation

We start by gathering a clear understanding of your business, customer profile and campaign objectives.

Market Research

To create a compelling lead generation campaign we identify you prospects pain points to produce a compelling offer.

Develop Strategy

Build an outreach ‘system’ to suit your circumstances. Including prospect profile, email sequencing, additional assets, messaging, and offer.

Technology Set-Up

Your campaign may need a suite of software for automations, and monitoring, as well as new domain and email address set up.

Create Content

We draft a series of email scripts, subject lines, calls to action based on your offer. We may create landing pages or lead magnets.

Test and Launch

After testing, we launch the campaign, using A/B split tests to identify the best performing copy and sequencing, eliminating poor performers.

Monitor and Improve

Our managed service is an on-going process of testing content and sequences, whilst monitoring performance and improving.

Reporting and Communication

Each month we report on activity, discuss performance stats and agree on adjustments to increase performance.

B2B Email Lead Gen Flow

B2B Email Prices

Prospect Database

Verified Leads

From

£150 per database

Custom Target Audience
100-10,000 Prospects
Industry Specific
Location Specific
Job Title Specific
Contact Name & Job Title
Verified Email Address
Phone Number
Company Website
LinkedIn Profile Link
Company Services
Number of Employees
Revenue Parameter

B2B Email Outreach

Semi Automated or Manual

From

£895 per month

Campaign Strategy
1,000+ Prospects Per Month
35 Verified Data Points
Optimise and Warm Profile
Social Selling Index Check
Engagement Sequence
Personalised Copy
Message Sequencing
A/B Split Testing
Leads to Inbox
Reporting
Appointment Setting
LinkedIn Outreach
Lead Magnet
Landing Page

Ads Campaign

Cold or Nurturing Phase

From

£600 per month

Custom Ads Strategy
4 Single Image Ads
Targeted or Cold Layer
Bid Management
A/B Split Testing
Campaign Reporting
Ads Refresh
Landing Page

How Our Agency Is Different

Human-Focused Approach: Our outreach is handled with integrity and respect, enhancing your brand’s reputation.

Holistic Lead Generation: We optimise profiles, nurture with native Ads campaigns, and deliver multi-channel outreach. We can take care of everything, leaving you to focus on closing deals.

Long-Term Partnership: We’re not just a service provider; we’re your growth partner, committed to your success every step of the way.

ben hilton

Case Studies

financial advisor

Heritage Financial

Financial Services
ecommerce beauty products

Clear Essence

E-Commerce

This Fixed House

Installation and Repair
seo for restaurants

Left Bank Brasserie

Food and Drink

More Case Studies >>

Ready to take Your Business to a New Level?

Book your free no obligation consultation, and we will take you there!